Welcome to Our Site

Business Spotlight


Mayor Hires Aaron Hertzberg as the City of Franklin's New Economic Development Director

Mayor Steve Olson announced the hiring of Aaron M. Hertzberg as the new Economic Development Director for the City of Franklin, WI. Aaron began with the City on November 4, 2015.


An executive search firm guided the City in a national search for filling this new position. Nearly 50 applications were received, which is a strong turnout for such a position. Included in Mayor Olson’s interview panel were a member of the City’s Economic Development Commission, Community Development Authority, and Common Council. Following the extensive review and multiple-interview process and on the recommendation of the interview panel, Mayor Olson selected Mr. Hertzberg.


Mr. Hertzberg comes most recently from Pawtucket, Rhode Island where he was the Director of the Pawtucket Foundation, a non-profit economic and community development organization. Aaron’s ability to build business relationships and instigate development from a position between the public and private sectors was seen as a strength that could be leveraged in Franklin. He has ten years of experience in economic and community development and strong academic credentials, including a Master of Public Affairs from Brown University’s Taubman Center for Public Policy and a Bachelors of Science from the University of Minnesota–Twin Cities with a Major in Urban Studies. Having grown up in Racine and previously worked on economic and community development efforts for Sustainable Racine, Aaron is excited to be returning to southeastern Wisconsin. See complete Press Release here.


Listening Sessions Regarding
Three Potential Development Areas

The Franklin Common Council approved multiple contracts at their Tuesday, 11/4/2014, meeting aimed to spur economic growth in three major development areas. The areas, comprised of nearly 1,200 acres, will have the potential to generate an estimated $328M in new and rejuvenated development.


The City of Franklin held several listening sessions at recent City meetings regarding the following potential development areas (click on development area for details on each): (PowerPoint Presentation made at 8/1/2015 Public Informational Meeting)


1. Future Retail Development in the Area of S. 76th Street & W. Rawson Avenue/W. Loomis Road


2. Future Mixed-Use Business Light Industrial, Commercial, Residential, and Nature Conservation Public Park Development in the Area of W. Loomis Road and W. Ryan Road


3. Future Business Park Development in the Area of S. 27th Street and W. County Line Road; A Resolution Authorizing the Undertaking of the Development of the Franklin Corporate Park


PowerPoint presentation made at 8/1/2015 Public Informational Meeting


Upcoming Events & Meetings


Welcome to Franklin!

Mayor Steve Olson
Mayor Steve Olson

It is my pleasure to welcome you to the website for the City of Franklin, Wisconsin!

Read More




Why Choose Franklin?

  • Strategically located
  • Business-Friendly Community
  • Full-Service Community
  • Family-Friendly Community
  • Growing Community
  • Community of High Standards
  • Community of Contrasts

Contact Information

For more information about the advantages of locating or expanding a business in Franklin, including site selection assistance for available sites and existing buildings, please contact:
Aaron Hertzberg, Economic Development Director
Phone: 414-425-4024
Fax: 414-427-7691